5 Principles for Your Web Design Company!
A user friendly website is a
successful combination of many elements. People look for best quality website
design and development service but a few of them are aware of ‘what makes for
website usability’. User friendliness is basically involves making a website
easy-to-use and highly logical. The concept of web usability has been evolved
as a whole discipline and today, it is more than a trend that you want to
follow, but rather an essential quality for all websites.
Website usability aims to;
- Make things clear and
easily-to understand.
- Build satisfied
customers and avoid negative response.
Each website differs from the
other in terms of goals and target users, so the usability study results would
be different for each another website. However, there are some basic usability
principles that your website design should follow.
- State
the goals in clear and easy-to-understandable manner
This rule refers to each and
every page in your website. The Web Design Company Sydney should design
your website in such a manner that users can easily and clearly understand the
goals of your website. Go for a comprehensible tagline and an ideal logo and if
you want to go further, utilize some quality visuals and video that will
strengthen the idea and goals of your website.
- Make
the website easy-to-navigate
Navigation should be easy and
faster so that your target users could easily find what they are looking for.
When using labels and phrases you should ensure that they are easily
comprehensible. Using unclear and ambiguous titles will make visitors confused
and they may leave to another service provider. The Website
Design Company Sydney should use clear
and to-the-point information as well as easy navigation to create nice first
impression.
- Have
‘emergency exit’ for users and prevent errors
Users should not be at fault
when errors are occurred on your website. They should not feel frustrated even
errors were occurred by them. So, the Web Design Agency Sydney should
avoid all possible factors that can cause errors. Take advantage of good
quality microcopy, confirmation messages and visual hints so that you could
prevent possible data input errors and mistakes. However, errors will still
occur that are not preventable, so you should go for well developed pages that
clearly specify the reasons for the mistakes and ways to recover from them.
- Update
system status with users
This is the most significant
web usability principle advised by Jacob Nielsen in 1995 and is still valid.
Users should be given right information about the current status of the website
or system.
Develop
trust and reliability
Trust and reliability can’t
be developed using any technical means. Users should trust you if you want to
stand out in the market with your visual effects and attractive contents. So,
create an ‘About us’ page and introduce your team members and also give details
of awards and recognition that your website has received. Include customer
testimonials and media coverage to build trust and credibility.
To conclude, designing a user
friendly website is something creative that needs your complete participation
and application of advanced tools and technology. Besides all, whether your
website would make it for web usability is dependent on the kind of customer
service you offer.
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